How I Can Help You?
Meta (Facebook and Instagram) Fully Managed Service
Get ahead of your competition and in front of your ideal customers! Facebook and Instagram are used by billions worldwide, you can be rest assured that your potential customers are within reach - – it’s simply about getting your business in front of the right audience.
When you sign for my fully-managed ads service, I’ll take care of everything for you, from setting up your advertising account, defining your objectives, building your targeted audiences, then creating and delivering an advertising campaign that gets results.
What does my monthly Ads Management Package include:
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An onboarding and strategy call on Zoom and you’ll be asked to complete an onboarding questionnaire
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Ad account set up
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Tech Set-Up (Domain Verification, Security, Meta Pixel, CAPI)
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Audience research
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Ad campaign creation and funnel creation
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Ad copy and visuals
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Ongoing Testing and Optimisation
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Easy to understand monthly reporting
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Monthly Reporting Call
Google Advertising - Full Campaign Management
Be seen by people searching for exactly what you offer!
Google gets 63,000 searches every second - If you want your business to appear directly in front of individuals actively seeking what you provide, then Google stands as the number 1 platform to invest in.
I customise the bid strategy to align with your specific requirements and consistently optimise it to generate leads and sales, ultimately maximising your return on investment.
What does my monthly ads management package include:
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A Zoom call to discuss Strategy and Onboarding
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Google Ads Conversion Tracking Set Up
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Google Ads Account Strategy
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Google Search, DSA, and Retargeting Campaigns
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Ongoing Optimisation of all Ads, Bid Adjustments, Assets, Keywords, Audiences, Devices and Bid Strategy
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Easy-To-Understand Monthly Reporting
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Monthly Reporting Call
Full Facebook Ad Account Audit
Are your current Facebook ads not reaching their full potential, and do you believe there's room for improvement in their performance? Boost conversions from your ads by refining your Facebook advertising strategy with my professional auditing service. Gain valuable insights that lead to ultimately maximising your return on ad spend. I'll assess the overall performance of your ad account, identifying what’s working well and areas where improvements are needed.
What Is Included In The Audit?
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Technical Setup and Tracking: Ensure that your account adheres to best practices and Meta's policies, focusing on the technical setup, tracking, and overall compliance.
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Audience Targeting: Assessing the effectiveness of your audience targeting, including demographics, interests, and behaviours. Provide guidance on refining existing audiences and creating new ones for optimal results.
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Ad Strategy and Campaign Structure: Review the layout of your campaigns, ad sets, and individual ads. Confirm proper setup and alignment with your goals, preventing unnecessary ad spend.
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Budget Allocation: Assess your current budget allocation, considering campaign objectives, targeting, and bid strategies. Identify potential opportunities for reallocating resources to improve overall performance.
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Ad Creatives and Copy: Assess your ad creatives and copy to ensure they are relevant, high-quality, and engaging for your target audience. Confirm that both content and design adhere to best practices.
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Overall Performance: Evaluate the performance of your campaigns and ads, including reporting figures and setup. Provide insights into how to enhance reporting mechanisms for a clearer understanding of performance metrics.
Manage Your Own Ads With My Help
Do you have a product or service you want to promote on Facebook and Instagram, but your budget doesn't allow for full management? Let me take care of your entire Facebook Ads strategy and set-up, ensuring your ads are crafted correctly from the beginning. I will also provide you with a guidance document and a brief instructional video, enabling you to manage your ads effectively and optimise your campaign for ongoing success.
For additional support, consider upgrading to my power hour sessions, available whenever you need them.
Included In This Service:
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Technical setup of your ad account, business suite, connect assets, tracking, product catalogs
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Audience targeting and building
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Ad strategy with a customised funnel tailored to your ad budget and objectives
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Setup of campaigns, ad sets and ads
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Essential image editing and ad copywriting. Images will need to be provided
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Implementation of reports for easy performance tracking and optimisation
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A guidance document and brief instructional video with next steps and how to optimise your ads
Full Google Ad Account Audit
Are your existing Google ads falling short of their maximum potential, and do you sense there's room for improvement? Reach out to me today for a professional auditing service. Obtain valuable insights that can enhance the effectiveness and efficiency of your Google advertising campaigns to maximise your return on ad spend.
What Is Included In The Audit?
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Overall Performance: Assessment of overall performance against goals, search terms and keywords, technical set up of the account.
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Campaign Level Audit: Includes Campaign type, number of clicks, cost, impressions, CTR, conversions, cost & conversions, conversion rate, conversion value for e-comm only, conversion value and cost for e-comm only, bid strategy.
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Shopping Campaign Audit: Assessment of number of ad groups, bid strategy, ROAS, clicks per acquisition, targeting, optimising titles, search terms, keywords.
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Performance Max Audit: Assessment of assets, campaigns, targeting ROAS, CPA, account goals, ad spend, product performance.
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Search Audit: Evaluate campaign setup, ad groups, ad spend, ad creative and copy, remarketing setup, audience targeting, search terms and keywords.
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Display Audit: Assessment of campaign setup, bid strategy, audience targeting and overall performance.
Tailored Power Hour For Individuals Running Their Own Ads
I provide specialised ‘Power Hours’ tailored for individuals who manage their own Facebook ads but are in need of guidance and support. Make the most of this dedicated hour based on your priorities and the support you require - whether that’s assistance with your ad account, actionable insights for immediate performance enhancement, or expert guidance to tackle specific challenges or opportunities.
Consider the following topics for discussion during our session:
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Technical Setup: This may include ad account, business suite, connecting assets, tracking catalog setup, and audience building.
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Ad Strategy: Let’s evaluate your ad strategy and funnel setup in alignment with your goals, budget, campaign objectives, bid strategy, and audience targeting.
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Campaign Review: An in-depth analysis of existing campaigns, reviewing ad copy, targeting options, keywords, and overall cmapign structure.
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Performance & Reports: Receive guidance on all performance metrics of your campaigns and ads, including click-through rates (CTR), conversion rates, and return on investment (ROI). Identify areas of strength and opportunities for improvement, and ensure your reports are organised in the correct format.
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Ad Copy and Creative Feedback: Receive feedback on your ad creatives and copy to ensure they follow best practices, are compelling and aligned with your objectives
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Address specific questions: Take the opportunity to discuss specific questions or concerns you may have regarding your Facebook ads.